On the free plan, each event can be added to someone's calendar up to 50 times total. Once an event reaches this limit, you must upgrade to a paid plan to allow more people to add it.
Free plan limits
Each event has a limit of 50 add-to-calendars. This limit is per event, not per month.
When an event reaches 50 adds, you receive an email notification and the Add to Calendar button disappears for new visitors.
Existing calendar adds are not affected and remain on attendees' calendars.
RSVPs are separate from calendar adds. If your RSVP limit is reached, the add-to-calendar feature still works until it hits 50 adds.
Paid plans and single events
Upgrading to a paid plan, such as the Startup or Business plan, removes the free plan's 50-add limit.
If you only need a higher limit for one event, you can purchase a one-time event subscription from the pricing page. You must manually activate it within 24 hours.
Nonprofit organizations can request a discount of up to 50% off by submitting a form.
How to check if you reached your limit
Look for an email notification. You receive an alert when you hit 50% of your limit (25 actions) and another when the limit is fully reached.
Check your event page to see if the Add to Calendar button has disappeared.
Test the add-to-calendar action yourself to see if it still works.